Web-studio Black Horse offers to clients promotion of site in Kharkov – the actions, directed to increase of visiting an internet resource through better positioning in search engines by determined queries. Most oft the search engines are Google and Yandex – the most used in our region.
Exactly the way you find where to buy tickets or house equipment: they will type in queries into search engines, corresponding the thematic of your project. Under the condition of qualitative promotion your resource will be on the top of the search results.
Audit and analytics are one of key factors of modern site promotion. After obtaining and handling the data we will know about all advantages and disadvantages of your resource, about market niche, competitors. This will help to develop the right promotion strategy.
It is literally working plan, that we will fulfill for the promotion. The strategy is based on aims. They are different: to increase the visits, to increase the recognizability of brand, to tune up the callback with clients and much more.
This is an extensional list of queries, suiting your project. On composing we will regard the most asked queries in the niche, words, by those your competitors are found. We will distribute queries by importance level and will determine, which queries should be promoted in the first line.
We will remove mistakes in the code, make corrections, answering the modern trend ( for example, we will add the mobile version). We have no doubt, that your site was made impeccably. But, on the internet market everything is changing very fast, that is why such works are very useful.
This is huge amount of arrangements, those allow to bring the resource to format, suiting the promotion in search engines. During the process, we will use the chosen words and phrases from the semantic kernel and optimize meta-tags, add titles and headers, optimize content of the pages, will fulfill inner relinking of pages, will create and tune files robots.txt and sitemap.xml.
And these arrangements are directed to promotion. These include registration of the resource in search engines, adding the project to cartographical services and directories, manual purchase of links to qualitative thematic resources, promotion by articles on authoritative portals. These arrangements are usually enough for promotion.
Using the modern instruments of statistics, one can get know everything about visiting the resource: number of visits each day and to definite hours, regionality of visits, sources for traffic, behavior of users on pages, period of visiting and much more. With this data, we can correct the strategy and make the ideal conditions for visitors.
Because site promotion in Ukraine, as well as in the whole world – is the ambiguous process. Relationships scheme in it: Client-Optimizer-Search engine. And it depends on the last, whether the resource will be placed in search results profitable position, or not. Algorithms, according to which the search engines are working, are secrets (otherwise the promotion would lose its sense). That is why optimizers consider each factor, influencing the result.
By low-frequent queries one can get to Top-10 of results already after 2-3 months. For mid- and high-frequent quries – from 6 til 12 months, or more: it all depends on competition in the niche. Don’t trtust to those, who promises “all and at once” during 3-4 months – in the majority of niches it is impossible.
The more serious competitors in your niche, the more expensive is the promotion ( and, therefore, longer ). The larger is the region, where you promote, the higher must be the budget.
High-frequent are most expensive. We share the secret with you: the better way is to promote by 3-7 high-frequent queries, dispersing the main weight to mid- and low-frequent. They usually bring the desired visitors.
This indicator is determined after resource audit.
If the resource was promoted earlier or just exists not the first year – it will be easier to promote it and much cheaper.
The price is influenced by category of resource(commercial, informational) and number of promoted pages.
Competent promotion – is the manual purchase of links at authoritative sites. It is expensive but very efficient.
Guarantees to promote a site in defined terms, to defined positions, with exact points of visitors (all this as a whole and separate is UNREAL)
Lets you know about “special agreements” with leaders of search engines
Promises to make everything very cheap. It is the sure way to black-list of search systems
Uses stocks for mass growth of links, services for wrapping visits and behavior factors.
Reliable result – first expenses and right activities make profit by stable high positions. Their support nearly doesn’t need expenses.
Auditorium – millions of users
Ability to influence auditorium and to change influence methods
The result depends on expenses. The budget is over – the boards are off.
Auditorium – thousands of people, the same each day
Boards fade on sun and need additional expenses
It is possible to change the information and influence method on auditorium only by full change of board.
The company has the experience with projects of different arts.
Specialists start working with audit, and not with links purchase.
The company has certificates from search engines.
The company’s site is modern, comfortable and right optimized.
The company consists not of one SEO-optimizer, but of the specialists team: designers, programmers, optimizers, administrators. Their services will be obviously needed during the promotion process – the services will be cheaper and of better quality, if they will be provided by professionals from one company.
Among clients of the company – authoritative brands and respectable firms. This is the sign for trust, because big business prefers not to risk by ordering services.